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How much revenue is leaking through broken attribution?

Enter five numbers. We'll estimate the ad spend you're losing to signal loss — and the revenue a properly measured stack could recover.

Your numbers

Monthly ad spend (USD)

Average job / order value (USD)

Lead → customer close rate (%)

Reported ROAS (platform-reported)

Estimated signal loss (%)

Typical range: 20–40% for iOS-heavy audiences.

Estimated recovery

Ad spend lost to signal loss / mo.

$7,000

Recoverable revenue / mo.

$9,800

Recoverable revenue / yr.

$117,600

Illustrative — based on your inputs and observed signal loss across Fiori Analytics audits. Not a guarantee; your audit will produce a measured number.

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Methodology: lost spend = monthly ad spend × signal loss %. Recoverable revenue assumes the same reported ROAS applied to the recovered spend, converted to jobs at your close rate and average job value.